9 February 2023
Zak Group imagines the next 50 years of design at Nike in a pocket-sized paperback
itsnicethat.com
KASSEL — In September, Zak Group began working with the Fridericianum—formerly known as the Kunsthalle Fridericianum—Europe’s oldest public museum and home to the quinquennial art festival documenta. We drew upon the institution’s transformative two hundred and thirty-four year history to develop an identity that represents the institution and its programme under the new directorship of Susanne Pfeffer.